Intercultural business consulting for companies working with Japan

Customized and within reach: consulting and training programs delivered worldwide, in-person and online
Cross-cultural management consulting, Japan Expert Insights

Bridging cultural & communication gaps

Maya Matsuoka, Founder and Principal Consultant

Maya Matsuoka, Founder & Principal Consultant

 

Japan Expert Insights is a consulting firm specializing in Japanese business culture, cross-cultural management, leadership, customer experience, communications, and business strategy in Japan.

The organizations and individuals we work with learn to navigate cultural differences, and understand which behaviors and systems deserve respect, which deserve adaptation and which deserve a change.

Who this is for

Not sure where to start?

If you 

  • Manage a Japanese subsidiary
  • Work with Japanese partners
  • Serve Japanese customers
  • Lead a Japanese team
  • Are preparing an M&A with a Japanese company,

we are here to help.

How we work with you — four ways to bring Japan expertise into your organization

Corporate Training

Interactive group sessions for teams of 3–15, built around your organization's specific challenges and schedule. Whether you need a single workshop or an ongoing series, we design the format around what your team actually needs to solve.

Executive Coaching

One-on-one coaching for leaders navigating Japanese business relationships. Engagements typically run 6–12 months, with weekly or biweekly 60–90 minute sessions, delivered in person or online.

Post-M&A Integration & Joint Venture Support

Focused support for the organizational and communication risks that surface after an acquisition, integration, or restructuring — before they become costly friction.

E-Learning Lab

A self-paced course on Business Communication in Japan — 5 modules, 20 lessons, ¥15,000. Learn at your own pace, no scheduling required.

Thaining outcomes

 

  • Improved communications
  • Cultural awareness and ability to apply it in solving organizational and operational issues
  • Faster decisions
  • Effective work with Japanese teams, partners and customers
  • Less rework
  • Strong team performance
  • Sales growth
  • Increased market share
Japan Expert Insights, Cross cultural Training results
Business meeting in Japan

Why JEI

Japan Expert Insights Cross cultural consulting in management, communications, customer service
Meeting
Japan Expert Insights Logo icon

What sets our approach apart

Expertise in Japanese business culture, grounded in real-world experience

With over 25 years working inside Japanese organizations we bring firsthand understanding of how communication works, who the real decision-makers are and how decisions move through the organization.

Actionable insights

We translate culture-specific differences into concrete behaviors and decisions you can apply the next day in a meeting, a negotiation, or a leadership conversation.

Customized solutions

Every engagement is shaped around your industry, your team's current challenges, and the outcomes you're trying to reach.

What our clients say about us

Diane GabrielCommunications Manager
I immediately started to apply the tips and communication strategies I learned in this course. They work! The course I took is very specifically focused on Japan and how communication functions there. This was an eye-opener, packed with practical information.
Adrian PearceProgram Management – HA Integration People Team
I just wanted to say GREAT JOB and thank you again for today’s session, incorporating all of our feedback, and covering so many areas with examples and stories that’d benefit any number of our leaders regardless of their division within the company.
Crystal BeaudoinManager, HR Business Partners
I very much appreciate all the information you shared with us in your training. I am looking forward to the next session for our teams as well.
Andy SchneiderCVP People
It was a pleasure to learn from you and work with you! Thank you sincerely. We will be in touch for more assistance in the future.
Stephen HendersonI/O Trained Intercultural Practitioner
This was a wonderful introduction not only to key Japanese phrases for folks new to the country (I lived in Osaka for 16 years), but also a wonderful explanation of the origin and philosophy behind some of those phrases, which gives people a peek into the cultural underpinnings of the "why" to what might seem like simple ritualized greetings and behaviors. Culture runs deeper than words. If you want to know what that is, I'd highly recommend engaging with Japan Expert Insights!’
Peter OngHRD Corp Accredited Trainer
Thank you for such an inspiring seminar! I truly enjoyed it and learned a lot, looking forward to the next one.
Victor HugoDirector
The point you make about the invisible layer behind “yes” feels especially accurate to us. After our participation at the trade show in Tokyo and through several follow-up conversations in Japan, we have found that it is not always easy to clearly interpret when a positive response actually leads to a concrete next step. At least, that has been part of our experience so far.

Your explanation is especially valuable for those of us who are building long-term relationships with Japanese companies and seeking to better understand not only communication itself, but also the context in which decisions are formed.

I truly appreciate your sharing these kinds of perspectives. They will certainly be very helpful as we continue refining the way we build relationships and follow up more effectively in Japan.
Andrew Goins
I like how the Japanese work culture functions. It is new to me, yet cool to me too.
You’re a wealth of information. I’ve learned more from you than any other about Japan.

Companies that put their trust in us

Alaska Airlines Logo as a client of Japan Expert Insights
Logo of the Japan Association of Travel Agents
Charter Steel Logo
Tourism EXPO Japan, Japan Exert Insights
Langley Esquire Logo

Ready to work with a partner who understands both sides?

Whether you're navigating a specific challenge or building long-term capability across your team, we'll design an approach that fits.
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